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Title: Evolving E-Markets
Description: ISI Publications. 2000. (ISBN: 9627762628). Paperback. Paperback in very good condition apart from very small stain to bottom edge of pages. Building High Value B2B Exchanges with Staying Power. A comprehensive and authoritative guide on how to start, maintain, and sustain a B2B exchange, written by a group of experts in the field. Despite the antics of the equity markets and the emerging anti-trust concerns raised by some exchanges, Industrial Age companies are enthusiastically embracing the B2B phenomenon. Chapters in the book include: Key Considerations when Building an Exchange (Woods and Sculley); Funding and Incubation Strategies (ICG); Game Over Strategy (ICG); Exchange Fundamentals: Supply Chain management (INC2Inc and CSC); Logistics (Logistics); Business-to-business Market Models (VerticalNet); Catalog Content Management (ec-Content); Brand and Community (Woods and Sculley). Other key chapters include: Building the Right Trading Platform (RightWorks); How to Take the Exchange Public (CSFB); Entrepreneurs vs Consortia (Woods and Sculley) What's Next (Forrester Consulting); and profiles of 11 key exchanges. Contents: Chapter 1 - Key considerations when setting up B2B Exchanges Chapter 2 - Building a winning digital marketplace with ICG's Gameover Scorecard Chapter 3 - Building brand and community Chapter 4 - Supply chain management Chapter 5 - Logistics Chapter 6 - Business-to-business market models Chapter 7 - Catalogue content management Chapter 8 - Selecting the right trading platform Chapter 9 - Taking a successful exchange public Chapter 10 - Entrepreneurs vs. Industry consortia Chapter 11 - What's next: E-marketplaces set the stage for the new business networks Chapter 12 - Financial services for B2B exchanges. Used: Acceptable.

Keywords: 9627762628

Price: GBP 42.46 = appr. US$ 60.63 Seller: Lady Lisa's Bookshop
- Book number: 19034

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